When it comes to holiday gifting, we’re a little like Santa at Resort Lifestyle Communities. We like to make a list, check it twice, and shop for gifts that are especially nice. As we’re brainstorming this year’s holiday list, we thought it would be helpful to share a few creative and scientifically-proven ways to choose gifts your loved ones are sure to treasure!
Sentimental gifts often remain cherished for years, so when faced with the choice between something practical or something with more emotional value, go with the latter. According to a 2017 Journal of Consumer Psychology report, recipients would rather receive a sentimental gift that reminds them of special events and relationships. Gifts that require more effort, like a handmade item or something that took a long time to find, can symbolically show just how much you care.
As a gift-giver, it can be fun to see a person’s eyes light up and be genuinely delighted with your gift. These particular moments can be fleeting, though. Beyond the initial exchange, consider how the gift will be cherished or enhance their life. Research indicates that, rather than striving for a big reaction, we should focus on what will ultimately provide the most utility or long-term enjoyment. Recipients don’t always need or expect a “wow” factor and might be happier with something that fits better into their lives. So, take the pressure off finding something that will be super exciting to unwrap and think more long-term. What would still be valuable and fun for them two weeks or two months down the road?
One of the biggest mistakes we can make when buying gifts for others is the notion that more stuff makes people happier. According to research published in 2016 in the Journal of Consumer Research, experiential gifts are much better at strengthening relationships than material ones. People who received experiential gifts felt more connected to the gift giver. So, get creative and think of ways to share a few memorable experiences this year.
We hope these ideas make it easier to surprise and delight the ones you love for years to come. We also hope you get everything you wish for this season. If finding a worry-free, independent retirement community happens to be on your list, we’d love to introduce you to an RLC location near you. Schedule a tour, and let us treat you to a complimentary meal while you’re here. Until then, all of us at Resort Lifestyle Communities wish you happy holidays ahead!